Smiler is the world’s first on-the-spot photography marketplace that brings photographers and consumers together at tourist hotspots and other leisure locations to capture valuable memories in high quality - for everyone, everywhere.
At Smiler, the world is our playground. We are a work-from-anywhere company with no fixed address, our HQ team is made up of over 20 nationalities working in a dozen countries around the world.
About the Role
The Senior Marketing Manager will play a pivotal role in shaping the growth trajectory of Smiler.
Straddling the realms of creativity, extroversion, and data-driven decision-making, this role requires an individual who can balance out-of-the-box thinking with pragmatic analysis.
1. Social Media & Content Marketing:
- Spearhead and curate content creation for all social media channels, ensuring alignment with Smiler's brand voice and values.
- Analyze engagement metrics to refine content strategy, ensuring maximum reach and resonance with target demographics.
2. Influencer Marketing:
- Collaborate with both in-house teams and external agencies to run effective influencer campaigns.
- Identify and foster relationships with key influencers in the travel and photography niche.
3. Affiliate Marketing:
- Oversee in-house affiliate marketing strategies and work closely with external agencies to optimize affiliate relations.
- Track and report on the ROI of affiliate partnerships, continually refining the strategy to ensure maximum growth.
- Bachelor’s degree in Marketing, Business, or related fields.
- A minimum of 3 years of experience in marketing, with a focus on social media, influencer relations, and affiliate partnerships.
- Proven track record of driving growth in a VC-backed, fast-paced environment.
- Exceptional communication and interpersonal skills – comfortable liaising with internal teams, external partners, and stakeholders.
- Strong analytical skills, with an adeptness in translating data into actionable insights.
- Demonstrable creativity with a penchant for capturing audiences through engaging content.
- Previous experience in the travel or photography industry.
- Mastery in using analytics tools such as Google Analytics, Facebook Insights, and affiliate marketing platforms.
- Established network of influencers and affiliates in related niches.
What’s in it for you?
- Be at the forefront of revolutionizing the travel photoshoot industry.
- Work with a passionate and growth-focused team.
- Opportunity to shape the brand narrative of Smiler and influence its global impact.
Interested in joining us at Smiler and making every shot count?
Apply now and embark on a journey where every moment captured is a tale of unforgettable experiences.